With the COVID19 vaccine still months away and life going back to what used to be normal still nowhere in sight, more consumers than ever are shopping online. The digital landscape is an essential aspect…
Whether you have an established business or a brand looking to make a name for itself, social media has to be a top priority in getting your message across to the intended audience. With a…
With the coronavirus severely limiting the physical exposure of potential clients to businesses, SEO has become more important than ever. Staying visible online is now more challenging than it had ever been, thanks to the…
The 4 Ps of marketing are something that you may have heard of but it’s possible that you’re not 100% sure what they are or do. However, the 4 Ps of the marketing mix can…
The holiday season is here. While 2020 has been an unprecedented year, the spirit of the festive season is unwavering. People are switching to online celebrations to observe the SOPs and consequently, e-commerce sales have…
Christmas is a time for people to reconnect with their loved ones. However, this year the much-awaited festive season is going be different. With many celebrations shifting online, it makes sense for Christmas shopping to…
The world is evolving at an unprecedented pace, thanks to rapid technological advancements. New technology and innovative online tools have a direct impact on the buyer’s decisions. Companies need to step up their digital marketing…